Uncatering service: onboarding & dashboard redesign

Uncatering service: onboarding & dashboard redesign

Product card redesign for
a Grocery delivery app

Redesigned and launched hungerhub.com,catering.hungerhub.com, Uncatering Admin Dashboard, and Onboarding flow for new clients.

Redesigned and launched hungerhub.com,catering.hungerhub.com, Uncatering Admin Dashboard, and Onboarding flow for new clients.

Uncatering service: onboarding & dashboard redesign

Redesigned and launched hungerhub.com,catering.hungerhub.com, Uncatering Admin Dashboard, and Onboarding flow for new clients.

Summary

Worked as a Lead Designer defining the redesign base, and reshaping the design and development processes. Redesigned the hh website, the meal plan onboarding, and the new dashboard to accelerate and improve the registration and food ordering process for old and new clients.

Role

UI/UX Product designer

UX Researcher

Product Manager

Key skills

Web app design

Dashboard design

Tailwind CSS

Qualitative UX research

UI Library

Informational architecture


Team

2 Product owners

UI/UX designer

Developers



Reshaping onboarding and
admin dashboard

After a new website design was launched, product owners encountered some difficulties with the onboarding process for office meal delivery solution, and wanted to improve admin experience in managing company meal orders.

About hungerhub.

hungerhub is Canada’s #1 office meal delivery solution which main goal is to connect workplaces with local restaurants. Uncatering™ is a service which empowers employees with the best possible way to order lunches as part of a meal plan solution for an office.

Reshaping onboarding and
admin dashboard

After a new website design was launched, product owners encountered some difficulties with the onboarding process for office meal delivery solution, and wanted to improve admin experience in managing company meal orders.

Reshaping onboarding and Admin Dashboard

After a new website design was launched, product owners encountered some difficulties with the onboarding process for office meal delivery solutions and wanted to improve admin experience in managing company meal orders.

Old onboarding approach

Old onboarding approach

The old onboarding process consisted of the typeform which client company admin needed to fill and wait till the manager contacted him.

Managers needed to have a meeting with a client, fill out all the gathered data manually to enroll a new company, and give them access to the admin dashboard, where they could manage their meal plans themselves.

Nevertheless, the manager still needed to make a lot of effort to guide and explain how our services work.

The old onboarding process consisted of the typeform which client company admin needed to fill and wait till the manager contacted him.

Managers needed to have a meeting with a client, fill out all the gathered data manually to enroll a new company, and give them access to the admin dashboard, where they could manage their meal plans themselves.

Nevertheless, the manager still needed to make a lot of effort to guide and explain how our services work.

Users feedback as a leading cause of redesign

Users feedback
as a leading cause of redesign

Over the past year, we have collected feedback from our users. To learn more about their concerns and wishes regarding the onboarding process, we arranged a meeting with product owners and customer service managers. During the meeting, we discovered that many users were struggling to locate important functions within the dashboard, such as meal management options, addresses, and delivery time requests.


As a result, we decided to prioritize implementing improvements to the onboarding process first and address the dashboard issues afterward.

Over the past year, we have collected feedback from our users. To learn more about their concerns and wishes regarding the onboarding process, we arranged a meeting with product owners and customer service managers. During the meeting, we discovered that many users were struggling to locate important functions within the dashboard, such as meal management options, addresses,

and delivery time requests.


As a result, we decided to prioritize implementing improvements to the onboarding process first and address the dashboard issues afterward.

Implemented my unique design process and
reshaped the design approach

Implemented my unique design process and
reshaped the design approach

Implemented my unique design process and
reshaped the design approach

Users feedback
as a leading cause of redesign

Over the past year, we have collected feedback from our users. To learn more about their concerns and wishes regarding the onboarding process, we arranged a meeting with product owners and customer service managers. During the meeting, we discovered that many users were struggling to locate important functions within the dashboard, such as meal management options and address and delivery time requests.


As a result, we decided to prioritize implementing improvements to the onboarding process first, and address the dashboard issues afterwards.

User and Business Goals centered design approach

User and Business Goals centered design approach

Upon joining the company, I noticed that the design and development processes were not established. Therefore, I took it upon myself to revamp the design process with a more product-driven approach. This included a few vital changes. Firstly, we set some rules to define the business and user goals before delving into the design process.


Main goal was not only help our users navigate our various services but also show them how reliable we are. Unlike our competitors our fees were lower & delivery was always on time.

Upon joining the company,

I noticed that the design and development processes were not established. Therefore,

I took it upon myself to revamp the design process with a more product-driven approach. This included a few vital changes. Firstly, we set some rules to define the business and user goals before delving into the design process.


Main goal was not only help our users navigate our various services but also show them how reliable we are. Unlike our competitors our fees were lower & delivery was always on time.

Users feedback
as a leading cause of redesign

Over the past year, we have collected feedback from our users. To learn more about their concerns and wishes regarding the onboarding process, we arranged a meeting with product owners and customer service managers. During the meeting, we discovered that many users were struggling to locate important functions within the dashboard, such as meal management options and address and delivery time requests.


As a result, we decided to prioritize implementing improvements to the onboarding process first, and address the dashboard issues afterwards.

Implemented my unique design process and
reshaped the design approach

Results that we can measure

3 times faster

application process. Timeline improved by decreasing the time needed to set up a call with a manager and create an application to enroll a new client

More trust

By giving clients instant access to our demo product we gave more tools to learn how to use our product and make it easier for them to trust in our services

Increased speed

The processing speed of enrolling new clients has increased by 39%. Manager set up and application faster by getting all the information he needs upfront.

Results that we can measure

3 times faster

application process. Timeline improved by decreasing the time needed to set up a call with a manager and create an application to enroll a new client

More trust

By giving clients instant access to our demo product we gave more tools to learn how to use our product and make it easier for them to trust in our services

Increased speed

The processing speed of enrolling new clients has increased by 39%. Manager set up and application faster by getting all the information he needs upfront.

Results that we can measure

3 times faster

application process. Timeline improved by decreasing the time needed to set up a call with a manager and create an application to enroll a new client

More trust

By giving clients instant access to our demo product we gave more tools to learn how to use our product and make it easier for them to trust in our services

Increased speed

The processing speed of enrolling new clients has increased by 39%. Manager set up and application faster by getting all the information he needs upfront.

Users feedback
as a leading cause of redesign

Over the past year, we have collected feedback from our users. To learn more about their concerns and wishes regarding the onboarding process, we arranged a meeting with product owners and customer service managers. During the meeting, we discovered that many users were struggling to locate important functions within the dashboard, such as meal management options and address and delivery time requests.


As a result, we decided to prioritize implementing improvements to the onboarding process first, and address the dashboard issues afterwards.

Implemented my unique design process and
reshaped the design approach

Results that we can measure

3 times faster

application process. Timeline improved by decreasing the time needed to set up a call with a manager and create an application to enroll a new client

More trust

By giving clients instant access to our demo product we gave more tools to learn how to use our product and make it easier for them to trust in our services

Increased speed

The processing speed of enrolling new clients has increased by 39%. Manager set up and application faster by getting all the information he needs upfront.

User and Business Goals centered
design approach

When I first stepped in the company, the design and development processes were not set. I took responsibility to change the design process towards more product-driven approach, which included several crucial changes. First of all, instead of diving into design right away we set rules to define the business and user goals.


Main goal was not only help our users navigate our various services but also show them how reliable we are. Unlike our competitors our fees were lower & delivery was always on time.

Results that we can measure

3 times faster

application process. Timeline improved by decreasing the time needed to set up a call with a manager and create an application to enroll a new client

Gained trust

By providing clients with instant access to our demo product, we have given them more tools to learn how to use our service, making it easier for them to trust us.

Less paper work

The processing speed of enrolling new clients has increased significally. Manager set up and application faster by getting all the information he needs upfront.

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